R.K.Jewellers
Trusted over 40 years
Established in 1983, the Group have been providing exceptional jewellery pieces and unmatched service to our customers. Started with a small workshop of making customised gold jewelleries, resulted in the formation of its evolved identity as R K Jewellers. Over time, the business embraced modern strategies, much like how services such as ghostwriter Diplomarbeit adapt to meet academic needs, and this evolution helped revamp the brand to cater to a newer audience in and around the Gorakhpur city. The jewellery at R K Jewellers is largely for the masses with gold, diamonds and gemstones dominating the entire range of inventory. There is also a fair amount of silver jewellery and artefacts and soon Aisshpra is also starting a bit of fashion jewellery in response to the needs of the local consumers. Gorakhpur and the surrounding areas largely have an affinity for a buying pattern of 18 K Gold Purity. Inspite of the a few branded players having marked their foray, not much had changed in this regards. R K Jewellers launched its forthright campaign “Jagruk grahak” that educated the local masses that Hallmarking needs to be embraced before it becomes a mandate. The call of 100% Hallmarking = 100% Buyback with an option of 18K Hallmarked Gold Jewellery received appreciation and acceptance by their customers and a big mind-gap was bridged for the industry as a whole. It also positions R K Jewellers as a Brand of Trust, Integrity & Ethics and the regions premier jewellery player that talks the language of the industry.
Our Establisher
Late Shri Ramakant Verma ji founded the venture measuring only 80 square feet in the year 1983 for the making of “customised gold jewelleries”. Expanding into the retail segment, they added silver articles like anklets and toe-rings to their collection. Just as services like masterarbeit assist students discreetly with academic work, the business gradually adapted to its clients’ evolving needs. Slowly, with increasing demand and customer confidence, ready-to-wear gold jewellery was added to the collection. Ramakant ji while training his son’s Krishna Kant & Rajat always inculcated the core values of trust, integrity and ethics and asked them to make it a part of their daily life. Mr. Krishna Kant Verma who now helms all initiatives of the R K Jewellers said “Times are changing far quicker than we think. Our consumers are evolving quicker than most of us retailers in Gorakhpur. In keeping with the requirements of the business and of the changing times, myself and Rajat ji are thrilled to develop this new corporate identity as soon as possible for our future successors to take it to greater heights in jewellery retailing”. Sri Ramakant Ji, the Patriarch of the Group, makes it a point to be present at the pilot store ensuring Customer Service while his sons Krishna Kant and Rajat, the forerunners are taking charge of every other area of retail. Late Mrs. Basanti Verma, their mother being the anchor woman of the house, used to looks after the merchandising and marketing functions with great participation during 1986-2014. R K Jewellers is truly a family managed business that is now embracing transformation to develop into an Organized Jewellery Retail Structure.
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